We started Rocks Group as a way to generate thought-provoking unique ideas, build them into strongly differentiated quality brands, and then operate them as robust long-lasting businesses … but in a different way. We firmly don’t want to be like many old-school companies. We want brands that are fundamentally rebellious and subversive, that are inclusive and diverse, and are ultimately entertaining and charitable.

“If You Can Dream It, You Can Do It. Always Remember That This Whole Thing Was Started With A Dream And A Mouse.”


(yes, we know it’s a misquote. but it’s still amazing)

We’re working with Creators.

We’re on the lookout for talent!

Our brands are genuine reflections of the communities and cultures that they represent. We achieve this by commissioning and collaborating with great designers, artists, musicians, filmmakers, producers and writers from around the world. We are constantly on the lookout, so if you think you have an amazing talent to contribute to one of our brands, then we’d love to hear from you.

“It Is Not The Strongest Of The Species That Survive, Nor The Most Intelligent, But The One Most Responsive To Change.”


(well, it was actually leon megginson paraphrasing darwin. but still, think about it!)

We’re working with Influencers.

We don’t do traditional marketing!

At Rocks Group we love to read, watch, listen … and we’re amazed and inspired by the scale of the raw creative talent that has been liberated on social platforms over recent years. We’re always on the lookout to collaborate with influencers who reflect our brand values. If you think we have something in common and you’d like to work with us, then we’d love to hear from you.

“Charity is injurious unless it helps the recipient to become independent of it.”


(this may sound controversial. but if you read below, you’ll understand)

We’re focused on Giving.

Through our life and travels, we’ve all become aware of many communities who need support in one way or another.

So, right from the start, we decided to build brands that are able to contribute to supporting those less fortunate … for decades to come. Our solution is to focus a portion of our brands profits to provide long-term solutions to communities, rather than just short-term finite donations. We feel that this is a more responsible and sustainable way to support those who need it. Helping them to support themselves.

Have we piqued your interest? Do you want to know more, or just fancy a friendly natter?